About

About ZDigital Marketing

We provide strategic digital marketing services and implement online programs for high-tech enterprise and start-up clients. Our customized services include online marketing campaigns, demand generation, customer journey, marketing automation, website, driving & fueling the revenue pipeline and much more.

Our experience, expertise of the people we bring to your team, and our vast creative and technical capabilities add up to a marketing consultancy like no other in the market today. ZDigital Marketing builds marketing campaigns that go beyond leads and website; we make a real impact on your revenue and business.

Our Focus

Digital Marketing – Strategy & Content
Website Optimization – Increase Traffic & Site Visits
Accelerate Lead Generation – Marketing Automation
Drive Revenue & Pipeline – Lead Management
Marketing & Sales Cycle – Process Optimization

Our Programs

ZDigital Marketing is a boutique consulting agency for B2B enterprise companies to:

  • Accelerate on-demand, agile and scalable marketing programs
  • Adjust and optimize marketing & demand generation programs
  • Bridge the gap between marketing strategy and its effective execution
  • Deliver results for healthy pipeline and revenue stream growth

Clients

No matter your company size, industry or type of project, we consistently deliver leads & results to your team and meet set goals.

Below are some of the companies we’ve worked with:
Qualys, Adobe, DriveScale, Hightail (formerly YouSendIt), Accelrys, BEA Systems (acquired by Oracle), Intelliden (acquired by IBM), MontaVista Software, Mercury Interactive (acquired by HP), EarthRenew, McAfee, and more.

Meet Zahra

2015-05-07-16.53.53
Founder of ZDigital Marketing

Zahra Ardehali

Zahra is the Founder & CEO of ZDigital Marketing. As an early adopter of digital marketing and technologies, she has a strong track record with digital transformation. Zahra is a results driven marketing leader with 20+ years of experience working with small and large B2B companies through marketing strategies, messaging and positioning.

As a consultant, Zahra has helped many companies and has stepped in as interim VP of marketing to build and improve marketing and sales organizations by implementing marketing & revenue growth plans. She specializes in: demand generation, marketing automation, analytics & metrics, sales & marketing alignment, revenue pipeline optimization, strategy, emerging technologies and more. In addition, Zahra has extensive experience with website design & optimization, SEO, UX, design, publishing, analytics, social, mobile and globalization & translations.

In addition, Zahra has held executive marketing roles in a number of Fortune 500 and startup companies, including Azul Systems, HP, Accellion, Informatica, Nortel and Sun Microsystems.[read more=”Read More” less=”Read Less”]

As Senior Director of Marketing and Demand Gen at Azul, she implemented new campaigns & processes, optimized Marketo & Salesforce and improved the quality and quantity of leads. Within one year, increased monthly MQLs by 1100%, increased search impressions by 700%, and increased engagements by 800%. While at HP, as the Head of Demand Generation for Enterprise Server Products, she led a marketing team to streamline and optimize marketing campaigns.

At Accellion, she led digital marketing and developed campaigns that increased MQLs by 300% within 1 year and generated new revenue pipeline. Redesigned and launched a new website supporting 12 country sites. Also as Director of Web Marketing and Demand Generation at Informatica, she managed Informatica’s corporate website, communities, blog, and social media.

Under her leadership at Nortel, the corporate website was launched and achieved a run rate of 10B transactions within a year. She was instrumental in aligning an organization of over 90,000 people to adopt the new web strategy and processes. While at Sun Microsystems, she held a number of executive marketing and sales roles, including Director of OEM Channel Operation that supported a $700 million business and she grew it by $100 million within one year. [/read]